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Your membership in the New Home Buyer Assistance Network™ allows you
to offer the easiest, most effective solution for your move-up buyers —
minimizing your risks and maximizing your sales success as you better meet
your buyers needs — ALL AT NO ADDITIONAL COST TO YOU OR YOUR BUYERS!
Meeting Your Customers’
Needs
As a successful builder, you’re committed to making your customers’ new home
buying experience the very best it can be. The most important key to
achieving this is found in focusing on meeting their needs at each stage of
the process, from design, planning and selections through closing and
beyond.
NAHB statistics show that more than 70% of today’s new home buyers are
“move-up buyers” — which means they have an existing home to sell. For most
of these buyers, this impacts not only their ability to consummate the
purchase, but also, depending on the equity they can realize from the sale,
their final selections of options and upgrades.
As a result, one of the most important challenges they face in buying their
new home is coordinating the successful sale of their current home.
Unfortunately, most builders have been unable to offer a simple,
comprehensive solution to this problem.
Finding the right solution to help your move-up buyers sell their old
home is essential to meeting your customers needs and maximizing your
success!
Risks and Realities
Unlike buying a new car, where dealers package the sale of the used car into
the new car purchase, new home buyers are typically left to sell their old
home on their own. As a result, both you and your customers face some
considerable risks:
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Your new home buyers may attempt to sell
their homes themselves — and while some succeed, many more do not. Often
the challenges of marketing, showing, negotiating, scheduling inspections
and finalizing legal details becomes overwhelming to the inexperienced
home seller. Many simply give up entirely and you've lost the sale.
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If they do choose a real estate broker, will
they choose a true professional? Will they choose a broker intimately
familiar with their community and neighborhood? If the broker doesn’t
price and market the home properly, or pay attention to the many other
details essential to a timely sale at a good price, your deal falls apart.
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An inexperienced broker may unintentionally
influence the buyers to have unrealistic expectations regarding the new
home construction process, causing additional stress and straining your
working relationship.
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Worse yet, hoping to earn additional sales
commission, the listing broker may encourage buyers to shop for
competitive builders or existing homes — increasing the possibility that
they walk away from your deal entirely.
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If your sales representatives have set up
random referral relationships with local real estate agents, your company
may become exposed to serious legal or ethical violations — and you run a
risk of alienating other local brokers in the process.
All of these possibilities increase the
risk of delays and cancellations that cost you serious additional expense
and slow your vital cash flow.
 Finding
the Right Broker
Statistics show that a very small percentage of leading real estate sales
associates account for the huge percentage of successful home sales.
Further, only a handful of these top brokers are truly experts on the
specific community and neighborhood where the contingent house must be sold.
As a result, it’s only a select few who are truly best positioned to help
your buyers sell their home at the best price and as quickly as possible.
What are the chances your buyers will find the right broker to make
the most of the contingent home sale?
The New Home Buyer Assistance Network™ is Your
Solution
The key to selling their old home most successfully is found in working with
the right real estate broker — someone who understands the specifics of
their community — someone who has a solid track record of professionalism
and proven results — and someone who understands and cares about their needs
as a new home buyer. Working with the right broker stacks the odds
significantly to the benefit of you and your customers
The New Home Buyer Assistance Network™ is proud to have established
the only national network of its kind designed to connect your customers
with the right brokers. The NHBAN is built on relationships, developed for
more than a decade, with the worlds largest and most successful real estate
organizations throughout the United States and beyond. These relationships
include major regional brokers from coast-to-coast, as well as franchise
organizations including Century 21, Coldwell Banker, ERA, GMAC, Prudential,
Realty Executives, and ReMax.
Tapping into this network of thousands of top real estate professionals, our
NHBAN Assistance Specialists evaluate various performance criteria to
identify the NHBAN Certified Broker most appropriate for the
successful marketing of the existing home.
Connecting your buyers with the right broker significantly improves the odds
that their contingent home sells successfully — and your deal closes
successfully!
Further, our NHBAN Certified Brokers respect your existing buyer
relationship, working with your buyers only in the sale of their
existing home — and as members of the New Home Buyer Assistance
Network™, will not assist in the referral, showing or sale of any
other home to your buyers.
Minimize Your Risks and Maximize
Your Sales Success ...
Register For Your FREE
Membership In
The New Home Buyer Assistance Network™ Today!
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